Up for sale is an incredibly rare, museum-quality piece of vintage 1970s grocery store advertising Americana! This is an original, authentic Kraft Deli X-Tender supermarket display fixture. This particular unit is an unbelievable “survivor” find in New Old Stock (NOS) condition. It was discovered complete, unused, and never deployed in a retail environment. The front curved panel features the iconic 1970s advertising jingle, “America spells cheese K-R-A-F-T, ” boasting bright, crisp colors with zero supermarket wear. Because these were commercial retail store property and meant to be thrown away after the promotion ended, finding one intact-let alone complete with its factory packaging-is exceptionally rare. It is the ultimate addition to any country store display, retro kitchen decor, man cave, or vintage advertising collection. Manufacturing stampsThis complete time-capsule set is incredibly tough to find. Don’t miss out on adding a rare piece of food branding history to your collection!
